The Latest

Oct 21, 2014 / 2 notes

Yes WE CAN! How to shop ethically for high-end fashion

“Mass production, at least in the footwear industry, was creating huge amounts of toxic and synthetic waste and contributing to an increasingly homogenised world,” says Josh Price, who with his brother Tull is the co-founder of Feit.

The result was a line of shoes made with natural materials, using sustainable production methods that leave no environmental damage (their shoes are actually biodegradable).

Read the article here .

Oct 20, 2014 / 2 notes

Green fashion is not yet a phenomenon of the masses’

“To date, it is still a relatively small niche segment of the market, albeit a growing one with highly committed consumers. Over time, green fashion will increase in importance,” said Head of Global Sourcing Compliance – Esprit, Lary Brown,

Photo from Purple Buddah Project …fashion jewlery from war weapons

“Green fashion - be it recycled, organic, fair trade, vegan or other movements - is not yet a phenomenon of the masses”

Brown also spoke about the rising consciousness about sustainable products among the brand’s German and Scandinavian consumers. “The Esprit consumers are generally quite conscious in the way they purchase and consume. This consciousness holds true in the German market, where Esprit has more than 40 % of its sales and where we see - along with Scandinavia and the Netherlands - increasing consumer attention toward matters around supply chains and production.”

Read the article from our colleagues of FIBRE2FASHION here .

Oct 18, 2014 / 1 note

Vivienne Westwood: consume less, and invest in things that last…

Vivienne Westwood: “Clothes should cost more – they are so subsidised,” she said. “Food should cost more too – you know something is wrong when you can buy a cooked chicken for £2.”

We all need to consume less, and invest in things that last…

From our perspective, wise words from Vivienne Westwood relied in a basic principle: We all need to consume less, and invest in things that last, and pursue everyone to stop un-conscious consumption.

Beautiful Lily Allen sang: “And I am a weapon of massive consumption. And its not my fault it’s how I’m programmed to function.” and we all know this “Fear” isn’t beyond our reality.

On the other hand, the cost of food could be really a controversial discussion, where responsability is definetly shared between different agents including companies, government among others. Today we celebrate the #WorldFoodDay, and we agree that solving the global food crisis means engaging the public, supporting local food and strenghening policy, like Fair trade which is definetly a policy that should be zoomed-in into the value chain , where value it’s really remarked.

In terms of sustainable fashion, it’s not just to pay more for your outfit or relating caring just as a luxury, it’s how chic you feel as you know each piece from your garment has been treated with ethical principles as fair trade , among others.

Responsability should increase directly proportionally to the income and acquisition power from each world citizen, but this time we are not going to discuss about economical theories, it’s an opportunity to meditate in how we consume next time we are at our favorite boutique.

Read another opinion posted at the Guardian here .

Oct 17, 2014

How to be fashionable and on trend without ever actually owning clothes

Read the interesting contribution from Australian ethical fashion Icon, Nerida Lennon about How consumers can experience an abundance of garments, these models satiate consumers’ need for the new plus a desire to signal status in a cost-effective, socially connected and importantly, more environmentally sustainable way.

Read more here .

Oct 13, 2014 / 2 notes

7 Eco-Friendly Fashion Brands to Rock Now!

Summer is now officially over, and by now your Instagram feed and fashion magazines, are taking up lots of space for your visual pleasure, displaying this season’s “hautest” looks. There are a myriad of choices of course, but why not narrow them down with style AND sensibility that also happens to leave a lighter footprint? Here are a few that seem to finesse being sustainable while fashionably chic.

Read more here .

Sep 23, 2014 / 1 note

CLIMATE WEEK NYC , fashion and climate change: the voice of Livia Firth

Celebrating the Climate Week NYC #CWNYC, from September 22nd to 28th, the voice of Livia Firth rises to share her stance about how strongly fashion is a pivotal industry to get right on every great environmental theme from climate change, declining available resources, , flooding, among others.

We do totally agree in how fashion and climate change are “interconnected”.

Definitetly as mentioned through the masterpiece To Die For: is fashion wearing out the world? from Lucy Siegle: ‘brands, retailers and consumers have all become fantastically adept at divorcing fashion from the very fact that it is been made by an army of living, breathing, human beings with resources which are depleting the environment’.

It’s time to tell the stories from our wardrobes as a golden opportunity for each citizen, as she mentioned: “be courageous the fling open the doors of the global closet!”

To read more from Livia Firth’s article click here.

Sep 22, 2014 / 1 note

Bono is back in fashion for Alis: EDUN

New York Fashion Week showcased EDUN with an emblematic presentation about perfection and imperfection utilizing dots and kponyungo masks, typically used to ward off spirits by tribes of Africa’s Ivory Coast. Despite published reports that say the company has been struggling financially, there was no hint of trouble as the collection shown was akin to beautiful ivory in the eyes of those who expressed their congratulations to the designers backstage after the last look departed the runway.

Read more here .
May 10, 2014 / 1 note

Stepping into Spring Style: Arden Wohl x Cri de Coeur SS2014

By Bianca Alexander

April showers bring May flowers, and just like a warm, sunny day after a long, cold winter, Cri de Coeur’s SS2014 collection of vegan footwear surely doesn’t disappoint. Freshly blossomed as a debut collaboration between socialite/philanthropist and first-time shoe designer Arden Wohl, the collection was inspired by the artwork of 19th century Austrian symbolist painter Gustav Klimpt, who incorporated motifs like hidden eyes, gold leaf techniques and mosaic ornamentation into his erotic and spiritual artwork. Like Klimpt, Arden Wohl x Cri de Coeur’s new collection boasts avant-garde design that inspires ethical consumerism through high art, including pops of color, innovative textiles and anatomical exposure in all the right places.

With surprising details like chiffon ribbon ankle ties, clear PVC intarsia, ombre lucite on floral booties, sexy stilettos with peeking eyes and sleek bronze metallic loafers, this is Cri’s most daring collection yet.

Take your pick from the blossoms below, or pluck your own bouquet of fabulous spring footwear by shopping here.

To see footage from Arden Wohl x Cri de Coeur’s 2014 NYFW presentation, watch this episode of Conscious Living TV/style.

May 6, 2014

Revolutionary Style

By Bianca Alexander

Just because Fashion Revolution Day is over doesn’t mean you’ve missed your opportunity for evolutionary style. Check out this look, which features some of the top ethical designs of the season. Each piece is made in accordance with balanced, fair trade principles, which is sure to tip your wardrobe in the right direction without offending your conscience.‬

‪The foundation for the look is this luxurious reading skirt from Vaute in flirty tomato red, a dramatic statement piece for date night or a fun stroll through the park. Less daring? Opt for Navy instead. Made with love in NYC from 100% plastic bottle recycled fibers, whatever color you choose, it pairs nicely with a striped tee, like this white and sesame box top blouse made from silk, tencel, organic cotton and low impact dyes from Indigenous. Compliment the look and keep your neck warm on chilly days with their chunky infinity scarf in chili.‬

‪Shine up your legs with a fresh vegan pedicure and slide into pop-color wedge platforms from Mink Shoes, then top off the look with this navy motorcycle jacket from Vaute made from leather-free waxed canvas and recycled PET lining. The cherry on top? A fair trade beaded bracelet from Indigenous and a funky zigzag Pashen Collection purse ‪made from 100% alpaca wool by artisans in Peru. It’s roomy enough to hold an ipad mini, a wallet and of course, your consciously cool card.

‪Looks like you’re ready for the revolution. Now go rock it.

Apr 29, 2014 / 1 note

Sustainatopia: Miami’s Ethical Fashion Forum Poses Important Questions

By Bianca Alexander

Photo: Victoria’s Secret model and wildlife photographer Amber Arbucci received a GOOD award at this year’s Sustainatopia conference, along with Indigenous Designs.

The sustainable fashion movement continued to gain momentum this month with thought leaders, designers and consumers who convened under the warm sun and palm trees of Miami’s South Beach for the Ethical Fashion and Sustainable Design Summit. Launched at this year’s Sustainatopia conference, one of the largest events in the world promoting social, financial and environmental sustainability, the summit served as both a gathering of like minds and a call to action to push conscious fashion deeper into the mainstream.

The summit kicked off with a fashionable garden party and awards ceremony at Miami Beach’s Botanical Gardens for guests including White House staffer Bina Venkataraman, Executive Director of the Jolie-Pitt Foundation Cameron Sinclair, and Miami Beach Mayor Phillip Levine. Home to hundreds of meticulously landscaped native flora, the venue served as an ideal backdrop for an eco-fashion runway show featuring looks from brands like Indigenous Designs, Amour Vert, Modavanti and Stewart + Brown, styled by Jill Heller of the Pure Thread and produced by Aushim Raswant of 3V Creative. The final runway segment served as a tribute to Fashion Revolution Day and the 1133 victims of the April 24, 2013 Rana Plaza sweatshop factory collapse in Dhaka, Bangladesh, with models wearing looks #insideout to bring more justice and transparency to the garment workers who make our clothes.

Sustainatopia drew over 50 international speakers from various sectors of the industry, including pioneering fashion entrepreneurs like Marci Zaroff, founder of Under the Canopy/Portico Brands Group, Debera Johnson, Executive Director of the Pratt Design Institute and Brooklyn Fashion Design Accelerator, and Matt Reynolds, President & Founder of Indigenous, who sponsored and helped moderate the event.

Despite comprehensive panel discussions covering topics like maximizing impact and profit from the global supply chain, marketing the firm, and the future of fashion, at least two big questions remained unanswered throughout the event: How do we create a standard definition of “ethical” fashion, and how do we get mainstream consumers to buy it? These two questions seem to be inextricably linked, and whomever manifests the answer is sure to usher the tipping point that seems so desperately needed to push the proverbial needle forward.

Read more about the Ethical Fashion Summit, including images from the opening night runway show, here on The Pure Thread.

Apr 24, 2014 / 1 note

Waging a Fashion Revolution

By Bianca Alexander

On April 24th, fashionistas the world over are turning fashion into a force for good with the first annual Fashion Revolution Day, a worldwide movement in over 50 countries demanding fair treatment for all garment workers and clothing that is made ethically and humanely. Fashion Revolution Day aims to honor the lives of the 1133 sweatshop laborers killed and over 2500 injured in the Rana Plaza factory building collapse in Dhaka, Bangladesh last April 24, 2013 due to unsafe working conditions, and to create transparency and justice in the global fashion supply chain.

Consumers who shop at large retailers like Walmart, The Gap and Forever 21 increase demand for cheap, disposable clothing. As a result, manufacturers look to countries like Bangladesh, Myanmar, and Cambodia where wages and workplace standards for textile and garment production are unreasonably low. The race to the bottom of a competitive global marketplace leads to inhumane safety standards and growing exploitation of millions of garment workers, like 20 year old Rana Plaza survivor Aklima Khanam, who has worked in clothing factories since age 14 to support her family. Aklima’s average work shift runs from 8am to midnight, seven days a week with no days off.

On the day of the collapse, her managers were aware of a crack in the building but threatened to dock one month’s wages if she refused to go to work. When the walls caved in shortly after beginning work on the morning of April 24th, Aklima was trapped under her sewing machine for 15 hours before being rescued. Before the accident, she made $125 per month. With injuries to her head, back and legs, she can no longer work but has received little to no compensation from her employers. Rana Plaza is but one example of the many atrocities occurring daily in the name of fashion.

Fashion Revolution says enough is enough.

With a call to action to wear an item of clothing #insideout on April 24th, 2014 and share a picture via social media in honor of those injured at Rana Plaza, Fashion Revolution Day asks the question “Who Made Your Clothes?” With this simple gesture, thousands of consumers around the world will be empowered to be curious about where their clothes come from and take action on behalf of the human hands that manufacture them.

The campaign is supported by designers, pioneering thought leaders, media across the globe and many celebrities. Fashion Revolution Day ambassador Amber Valletta - supermodel, actress and founder of online ethical fashion retailer Master & Muse, is inspired to wear her clothes #insideout on April 24th, Fashion Revolution Day: “We all need to pay attention to how and where our clothes are made because we share a common thread: humanity.” Watch Amber turn her clothes #insideout on this Fashion Revolution Day PSA produced by Fashion Revolution USA board member and ethical fashion pioneer Marci Zaroff. To keep the momentum going for the campaign after 4.24, Marci collaborated with famed t-shirt designer Michael Stars to create a limited edition Michael Stars x Under the Canopy “Who Made Your Clothes?” #insideout t-shirt made from 100% organic cotton, now available on Shopethica and Modavanti with proceeds benefiting the Rana Plaza Donors Trust Fund.

Join the global Fashion Revolution movement! Post a photo of yourself wearing an outfit #insideout on the Fashion Revolution Day USA facebook fan page by 11:59pm PST on April 24th, 2014 and you could win an ethical designer wardrobe worth over $3,000 courtesy of our brand partners including 2ETN, Bhoomki, Deborah Lindquist, Dhana Eco Kids, GUNAS, Loomstate, Mata Traders, Mink Shoes, Nomadista, Org by Vio, Pashen,, Simply Natural Clothing, Stewart + Brown, Tabii Just, Under the Canopy and Vaute.

How to take part in Fashion Revolution Day:

-On April 24th, wear an item of clothing inside out
-Photograph yourself in it
-Ask the brand “Who Made Your Clothes?”
-Share the picture on social media and the Fashion Revolution Day facebook page with the hashtag #insideout
-Take action by signing a petition urging manufacturers to sign the Bangladesh Accord ensuring factory safety and inspections
-Attend a Fashion Revolution Day event on 4.24

Apr 2, 2014 / 3 notes

The Evolution of Menswear

By Bianca Alexander

Unlike most animal species, historically, the human female has taken on the laborious and often exhilarating role of dressing flamboyantly in order to attract a mate she can depend on for protection and propagation of the species. As a result, in accordance with the law of supply and demand, fashion designers have gifted women with an entire arsenal of options for adorning and transforming themselves, from silk corsets to stilettos, ball gowns to ballet flats, kimono wrap dresses to kitten heels.

Conversely, this has left our male counterparts with a small handful of style options: for work, a suit and tie with a tailored shirt, dress shoes, and a belt; for casual days, a tee-shirt or button down with khakis or jeans, and maybe, if you’re sporty, a fresh pair of sneaks.

In today’s modern world, women are more independent, empowered and even self-sufficient, either willing or able to take the risk of thriving with neither a mate nor offspring. This challenge to traditional male-female roles has given men the freedom to evolve and model the animal kingdom, working harder to attract a mate that deems them worthy by becoming better cooks, better lovers and better dressed. Despite how alarming this may be to our existing social order, it’s good news for men’s fashion, allowing gents to step up their style game and take risks to create a more dynamic sense of self-expression.

Fashion Group International’s Frontliner event last week, The Casualization of Men’s Suitable Attire, confirmed just that. Hosted at The Garage, Kenneth Cole’s newly retrofitted white-walled warehouse space in Hell’s Kitchen, the panel boasted a line-up of some of the top talent in menswear, including pioneering designer and humanitarian Kenneth Cole; VP/Fashion Director for Saks Fifth Avenue Eric Jennings; Made in the USA menswear designer and former CFDA finalist Todd Snyder, GQ Senior Style Editor Will Welch, and moderator Chris Mitchell, GQ’s VP & Publisher.

From left: Chris Mitchell, Will Welch, Todd Snyder, Eric Jennings, Kenneth Cole

The GreenShows CEO Harvey Russack with Kenneth Cole

Alongside a brightly lit backdrop of male mannequins adorned in eclectic, though monochromatic looks from Kenneth Cole’s latest collection, the panel jumped into an intellectual debate about the new movement happening in menswear, which was described by many of the panelists as sartorial. According to the panelists, in addition to wearing slimmer, higher hem and jacket lines, guys these days are taking notes from flamboyant fashion role models like pro ball player Russell Westbrook and hip-hop moguls Pharrell and Jay-Z. Unlike the style icons before them, these gents have successfully deconstructed the conventional suit and are pairing down with athletic footwear, casual tees—and most of all, attitudes that normally don’t mix in the boardroom—to create a look all their own.

For men looking to up the ante on their look, or ladies seeking to dress more androgynously, see below for some of our favorite elements of sustainable guy style.


Suit up in body-conscious style in this single button, three-piece, notch-lapel Covert suit from vegan menswear line Brave Gentleman. Designed in New York and hand-stitched sustainably in Italy, down to its recycled PET linings and buttons made from tagua-nuts, this animal-friendly suit reminds us why we love a flat front and a slender silhouette.


Bring a fresh pop of color to neutral suited or casual looks with this vintage-inspired shirt in a modern, European fit. Made in the USA from 100% cotton remnant fabric and corozo nut buttons by Glass House Shirt Makers. Tuck it in or leave it out depending on your mood.


Vegan outerwear isn’t just for the ladies. This James black waxed canvas moto jacket by Vaute is a great cruelty-free option for the vintage leather look, made in New York using non-toxic, environmentally friendly wax that’s wind and water resistant. Paired here with the organic cotton deer shirt.


Nudie Jeans’ 100% organic cotton denim tailor’s jacket is cut to showcase their “slow fashion” selvedge manufacturing techniques, and your personal sense of style. Wear it to work over dressier slacks or with jeans and your favorite tee or sweater on casual Fridays.


Warm up your traditional khakis with these slim cut organic cotton stonewashed jeans in earthy orange, fresh from Nudie’s Spring 2014 collection.


Give casual chic a whole new meaning in this Indigenous organic cotton Urban Ski Zip sweater made in Peru with low impact dies in accordance with fair trade principles.


Step out in confidence with these handsome vegan, fair labor boots aptly named The Defender. Made from biodegradable PU microfiber from Novacas x Brave GentleMan, tuck into slim leg pants for an edgy, military-inspired look or wear outside to create the effect of a dressier shoe.

Go for a spin around the block in Félicité, Veja’s newest sneaker from their latest collection made in Brazil from organic cotton, vegetable tanned leather, and Amazonian wild rubber.


Stow your laptop, portfolio, lunch or yoga clothes in this slick but roomy Doctor’s style brief bag from vegan luxury line GUNAS. With a light weight and easy, messenger style shoulder strap that can be worn cross body, hopping a cab or catching the train is a cinch.


Start and finish the day feeling luxurious in designer Richard Dayhoff’s supple performance briefs made from recycled bottle fibers. Enough said. Model: Kyle Goffney by Rick Day.

Feb 28, 2014

Are You Part of the ‘Normcore?’

Check out this fascinating article on The Cut featuring a whole new trend most fashionistas never want to hear about…or do they.

Writer Fiona Duncan writes: “not to describe a particular look but a general attitude: embracing sameness deliberately as a new way of being cool, rather than striving for “difference” or “authenticity.” In fashion, though, this manifests itself in ardently ordinary clothes. Mall clothes. Blank clothes. The kind of dad-brand non-style you might have once associated with Jerry Seinfeld, but transposed on a Cooper Union student with William Gibson glasses.”

Let’s hope these looks of nothingness aren’t a permanent trend or that Sci-Fi vision of whole societies of people in metallic spandex unitards just not be too far off.

Read the full article here on The Cut.

Feb 27, 2014

Milan Fashion Week Concludes With Bows…14 To be Exact

To mark the conclusion of Milan Fashion Week, the New York Times cataloged the bows of 14 fashion visionaries.

To watch the video, go here.

Feb 26, 2014 / 4 notes

Titania Inglis FW14—Moving Towards A Tectonic Sense of Style

We can hardly mask our appreciation for Titania Inglis and her ability to fuse sculpture with wearable clothing. Environmental textile artist and author Abigail Doan writes of Inglis in The Wild: “Tapping into geological phenomena to inspire and forge a ready-to-wear collection might not be the standard M.O. in the fashion realm, but designer Titania Inglis has once again demonstrated that her core vision of minimalistic silhouettes and earth-centric processes can indeed create ‘tectonic’ style cohesion.”

We feel the plates shifting for sure.

Read the full article here on The Wild.